MBS School of business
06 July 2023

Immerse Yourself in Luxury, Responsible Business, and the French Art de Vivre with the Summer School by MBS

Immerse Yourself in Luxury, Responsible Business, and the French Art de Vivre with the Summer School by MBS

As part of its Summer School, MBS welcomes over 50 students from all over the world to explore the links between French culture, luxury and sustainable business. The program enables participants to discover how cultural differences influence decision-making and management skills.

Indulging in French Excellence: The World of Luxury

Within this program, participants have the privilege of exploring the specificities of French culture through the realms of wine, jewelry, perfume, and the luxury industry. By delving into these domains, students gain a deeper understanding of the distinctive French style.

Unlocking Sustainable Business in Europe: Innovative Management Practices

The Summer School provides an exciting platform to explore sustainable business practices in Europe. Participants gain insights into European business strategies, alternative organizational models, and social entrepreneurship. They are encouraged to think outside the box and envision new management approaches that prioritize responsible business principles.

An Intensive Learning Journey: Credits and Flexibility

With approximately 80 hours of coursework, this intensive 4-week program offers participants the opportunity to earn 12 ECTS credits. Whether students choose to enroll for the full four weeks or select two consecutive weeks, the program provides flexibility to accommodate individual preferences and schedules.

Bridging Theory and Practice: Real-Life Experiences

During the first module, participants unravel the essence of French luxury and lifestyle, exploring its history, current trends, and cultural heritage. Engaging activities, such as visits to “Les Nouvelles Grisettes” and discovering the French film festivals, provide an immersive experience of French culture.

The second module delves into sustainable business in Europe, examining market opportunities, international strategies for European wineries, and responsible management approaches. Participants also had the opportunity to visit “La Maison Le Breton” BLB Vignobles, a local wine producer, to gain firsthand knowledge of the industry.

Join an International Journey:

The Summer School by MBS welcomes undergraduate students from various academic backgrounds worldwide, eager to explore the French art de vivre and its impact on business and management practices. As a triple-accredited institution and the 2nd-ranked business school in the Change Now Rankings for sustainability, MBS offers an English-taught program that fosters a “learning by doing” approach.

We look forward to celebrating the accomplishments of our participants during the upcoming closing ceremony and certificate presentation next Thursday.

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