MBS School of business

WEHBE Nour

WEHBE Nour
Position Assistant Professor
Academic department Operations, Information, & Decisions
Contact n.wehbe@mbs-education.com
Short Bio

Dr. Nour Wehbe is lecturer at Montpellier Business School since September 2021. She holds a doctorate in Energy economics from the University of Montpellier (2019). Her research focuses on energy and environmental economics, decision making under risk, energy modeling and sustainability. Her works are published in journals such as Electricity Journal and Lebanese Science Journal. In addition, she has published many pedagogical case studies related to different topics (marketing, organization strategies, business and enterprise, customer relationship management, energy predictions, economic growth ..) in the Case centre. She has participated and organized many international conferences in Beirut, Istanbul, Dubai, Paris, Grenoble and Munich. She is a member of the French Association for Energy Economists (since 2016) and a member of the Order of Engineers and Architects in Beirut (since 2014).

Selected intellectual contributions

WEHBE, N. - "TrendMart's merchandising success: Key drivers in retail and customer experience" - 2025, The Case Centre

WEHBE, N. - "Optimizing Shop Performance through CWR and LFL Reports at VelvetRose" - 2025, The Case Centre

WEHBE, N. - "How can BloomStyle Boutique turn DATA into DOLLARS?" - 2025, The Case Centre

WEHBE, N. - "Leading with Data: Analyzing Automated Reports to improve strategies and boost store performance" - 2025, The Case Centre

WEHBE, N. - "Choosing the right spot: What role does location play in retail success?" - 2025, The Case Centre

WEHBE, N. - "Analyzing the impact of Traditional vs. Digital Marketing: Insights from Urban Vogue" - 2025, The Case Centre

WEHBE, N. - "Analyzing Inflation, Exports, and Imports for Strategic Decision-Making in GlobalTrade" - 2025, The Case Centre

WEHBE, N. - "Retail Categories and Business Models: Insights from Style Haven Boutique" - 2025, The Case Centre

WEHBE, N. - "Mastering the art of store and non-store strategies in Retail" - 2025, The Case Centre

WEHBE, N. - "How to train your team without adding extra calories: A recipe for successful market research" - 2025, The Case Centre

Research themes

Energy economics, Data analysis, Environmental economics, Renewable energy, Decision making under risk

Teaching disciplines

Economics, Management research methodology, Analytics and Data Science

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