Montpellier Business School

LIU Yaoqi

Position Associate Professor
Academic department Operations, Information, & Decisions
Contact yq.liu@mbs-education.com
Short Bio

Dr. Yaoqi Liu is currently an associate professor in the department of Operations, information and decisions at MBS School of Business. He obtained his Ph.D. degree in Management from South China University of Technology, China. He was awarded the top award for doctoral students in China--National Scholarship in 2018. He also served as a research assistant in the Hong Kong University of Science and Technology for three months, and the Hong Kong Polytechnic University for one year. His research interests are in the fields of global supply chain management, fintech, behavioral operation decision. Some of his research articles have appeared in Production and Operations Management(POM), International Journal of Production Economics (IJPE), Transportation Research Part E: Logistics and Transportation Review (TRE), International Journal of Production Research (IJPR), Information and Management(IM).

Selected intellectual contributions

LI, L., M. WU, Y. LIU, Y. JIN, Q. LI, "From Opportunity to Advantage: How Firms Can Leverage Generative AI Affordances to Drive Success in Competitive Markets", Journal of Business Research, March 2026, vol. 206, no. March 2026, pp. 115974

LI, L., Y. LIU, Y. JIN, J. NAN, T. C. E. CHENG, "Operational improvement in the digital era: Interplay between social capital and digital technology capabilities", Journal of Business Research, March 2026, vol. 206, no. March 2026, pp. 115973

NIU, B., Y. LIU, Y. JIN, X. WANG, X. YUE, "Impact of channel coopetition and taxes on a multinational firm's local production decision.", Production and Operations Management, May 2025, vol. 34(5), no. May 2025, pp. 993-1008

LI, L., Y. LIU, Y. JIN, T. C. E. CHENG, "The interplay between supply chain transparency and visibility: evidence from Chinese manufacturing and service sectors", Journal of Business Logistics, July 2025, vol. 46, no. 3, pp. e70016

LI, L., Y. LIU, Y. JIN, "Leveraging supply chain digitalization for performance improvement in manufacturing and service firms: A practice-based view", Transportation Research Part E: Logistics and Transportation Review, August 2025, vol. 200, no. August 2025, pp. 104189

XU, D., F. WANG, X. ZHUO, Y. LIU, "The performance of gouvernment subsidy schemes in a comptitive vaccine market considering consumers' free-riding behavior.", International Journal of Production Economics, February 2024, vol. 268, no. February 2024, pp. 109122

LI, L., Y. LIU, Y. JIN, T. C. E. CHENG, Q. ZHANG, "Generative AI-enabled supply chain management: The critical role of coordination and dynamism", International Journal of Production Economics, November 2024, vol. 277, no. November 2024, pp. 109388

NIU, B., Z. SHEN, F. XIE, Y. LIU, X. XU, "Real-time payment in cross-border operations considering local competition and tax-planning.", International Journal of Production Economics, March 2022, vol. 245, no. March 2022, pp. 108395

NIU, B., Z. DAI, Y. LIU, Y. JIN, "The role of physical internet in building trackable and sustainable logistics service supply chains: A game analysis", International Journal of Production Economics, May 2022, vol. 247, no. May 2022, pp. 108438

WANG, F., D. XU, X. ZHUO, C. ZHANG, Y. LIU, "Improving consumer welfare in vaccine market: Pricing, government subsidies and consumer awareness.", Transportation Research Part E: Logistics and Transportation Review, November 2022, vol. 167, no. November 2022, pp. 102913

Research themes

Business model, Operations management, Purchasing, Supply chain, transport, logistics, Game and decision theory, Tax

Teaching disciplines

Logistics, transport(s) and operations management

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