LESCOP Denis

Director of the Bachelor and Master's programs and member of the Executive Committee until 2019. He holds a Ph.D. (2000) and a postgraduate diploma (HDR) (2012) in economics (2000). He has had a varied and international career. An active teacher-researcher in higher education for over 20 years, he held expert and management positions in key French government departments after his doctorate, first at the Telecommunications Regulatory Authority (2001-2002) and then at the Competition Committee (2004-2006). At the same time, he continued his academic activity, teaching at several institutions (ESCP-EAP, Paris Sorbonne, Institut Télécom, ENSAE, University of Montpellier 1, ENA, Sciences-Po Paris, Polytechnique). He joined the School of Telecommunications Management in 2006 and became a lecturer, head of the Innovation research team (2007-2010), then Director of the Research Center and Director of Research at GFT (2010-2013). He then became the Academic Dean of the GFT Campus at Virginia Tech (USA) from 2014 to 2017. His research focuses on how companies strategically change their environment through platform strategies and open innovation.

LESCOP, D., C. KEEN, V. SANCHEZ-FAMOSO, "Effect of entrepreneurial orientation on the international performance of small and mediumsized enterprises in emerging economies: the moderating role of resilience", Applied Economics Letters, October 2025, vol. 32, no. 18, pp. 2698-2702

JUSTY, T., D. LESCOP, E. PELLEGRIN-BOUCHER, J. GRANATA, "Big data, IA, ChatGPT… Dans les PME aussi, la donnée est devenue incontournable", The Conversation, January 2024, vol. January, no. 15, pp. /

GRANATA, J., T. JUSTY, E. PELLEGRIN-BOUCHER, D. LESCOP - "Is it odd to leverage data analytics in SMEs? A study on marketing and innovation practices. In Cheriet F., Maurel C., Amadieu P. & Hannin H. (Eds), Wine Management and Marketing, Volume 2: Responses of the Industry to Crises and New Expectations (p. 23-38), Wiley Editions." - 2024

JUSTY, T., E. PELLEGRIN-BOUCHER, J. GRANATA, D. LESCOP - "Successful adoption of Big Data and data analytics in SMEs: a capability perspective" - 2024, Association Information et Management (AIM), La Grande Motte, France

JUSTY, T., E. PELLEGRIN-BOUCHER, J. GRANATA, D. LESCOP - "Adoption of Big Data and data analytics in small and medium-sized enterprises : a capability perspective, Symposium “Innover pour un monde durable”" - 2024, Bordeaux, France

JUSTY, T., E. PELLEGRIN-BOUCHER, J. GRANATA, D. LESCOP - "Transformation numérique & valorisation des données dans les PME. Atelier « Les 60 minutes de sciences partagées », Institut Agro Montpellier" - 2024, Montpellier, France

JUSTY, T., E. PELLEGRIN-BOUCHER, D. LESCOP, J. GRANATA - "Digital innovation and SMEs: A capability perspective on successful adoption of Big Data and data analytics, 24th conference of the European Academy of Management (EURAM)" - 2024, Bath, UK

LESCOP, D., C. KEEN, V. SANCHEZ-FAMOSO, M. ALAYO - "The influence of the interplay of sustainable practices, digital transformation, agility, and gender on small hotel performance, 24th conference of the European Academy of Management (EURAM), 25-28 juin, Bath, United Kingdom." - 2024, Bath, UK

JUSTY, T., E. PELLEGRIN-BOUCHER, D. LESCOP, J. GRANATA, S. GUPTA, "On the edge of Big Data: Drivers and barriers to data analytics adoption in SMEs.", Technovation, September 2023, vol. 127, no. September 2023, pp. 102850

JUSTY, T., E. PELLEGRIN-BOUCHER, J. GRANATA, D. LESCOP - "Serait-il étonnant d’exploiter le Big Data dans les PME ? Une étude sur les usages en marketing et en innovation" - 2023, ISTE Editions, London, France

Strategic analysis, Business model, Strategic choices, Strategic management, Resilience and transformation, Digital transformation

Strategy, Sustainable development and social responsibility, Economy