CHIAMBARETTO Paul
| Position | Full Professor |
| Academic department | Marketing, Sales, & Branding |
| Contact | p.chiambaretto@mbs-education.com |
Paul Chiambaretto is Full Professor of marketing and strategy at MBS School of Business and an associate researcher at the Ecole Polytechnique. He is also the director of the Chaire Pégase, dedicated to the economics and management of air transport. A graduate of the Ecole Normale Supérieure, he holds a PhD from the Ecole polytechnique and a HDR from the University of Montpellier. He is a specialist in alliance and coopetition strategies, particularly in the airline sector. He is the author of numerous books and scientific on corporate strategy and air transport.
LAURENT, S., P. CHIAMBARETTO, C. CAMILLE BILDSTEIN, "How should we measure flight shame and what are its main drivers?", Transportation Research Part A: Policy and Practice, February 2026, vol. 204, pp. 104802
CHIAMBARETTO, P., J. ENGSIG, B. B. NIELSEN, A. RAMAROSON, "How can global city attributes explain international strategic alliance formation?", International Business Review, March 2025, vol. 34(2), no. March 2025, pp. 102380
LE ROY, F., A.-S. FERNANDEZ, P. CHIAMBARETTO, A. ROUYRE - "Managing Coopetition: The Key to Benefiting from a Coopetition Strategy. De Gruyter Handbook of Coopetition, edited by James M. Crick" - 2025, DeGruyter Publishing
CHIAMBARETTO, P., E. COMBE - "Introduction to Air Transport: Economics, Business Models, and Future Challenges" - 2025, Springer International
LAURENT, S., P. CHIAMBARETTO, "Une vulnérabilité accrue face à une fiscalité en hausse", Aéroport Le Mag, September 2025, vol. Septembre-Octobre, no. 120, pp. 42-43
CHIAMBARETTO, P. - "Interview dans France 24 : "Afrique, pourquoi les billets d'avion coûtent aussi chers ?"" - 2025, Paris
CHIAMBARETTO, P., F. LE ROY, A.-S. FERNANDEZ - "L'avantage coopétitif Faire de la coopétition une stratégie gagnante" - 2024, EMS
CHIAMBARETTO, P., E. COMBE, "Avion vert : le défi de l'industrialisation", Les Echos, April 2024, vol. Avril, no. 2024, pp. //
CHIAMBARETTO, P., M. S. FARAZI, A. S. FERNANDEZ, S. GOPALAKRISHNAN, "Unbundling the impact of current and future competition on cooperation in coopetition projects for innovation", Research Policy, July 2024, vol. 53, no. 6, pp. 105017
CHIAMBARETTO, P., S. LAURENT, U. SCHMALZ, F. MENGYING, A. ROUYRE, C. BILDSTEIN, A.-S. FERNANDEZ, "Are consumers willing to pay more for green innovations? Insights from the air transport industry", Technovation, September 2024, vol. 137, no. September 2024, pp. 103079
Supply chain, transport, logistics, Co-operation and alliances, Marketing, Strategic management - Aerospace, Tourism
Strategy, Marketing, Other
